The UpSide A good news e-newsletter delivered every Saturday morning. Weekly Enterprise Capenews. Create Account. Have an account? Thank you. Your account has been registered, and you are now logged in. Check your email for details.
Invalid password or account does not exist. Forgot your password? Request login link. Need an account? Sign Up. See More Offers. Zip Code. Helena St. Kitts and Nevis St. Lucia St. Pierre and Miquelon St. Credit Card. I Agree to the Subscription Terms of Use. Each pub crafts a specials menu daily based on what is available in that pub's market. This can be challenging in managing costs, waste and delivering the highest quality meals to our guests at an affordable price.
How do you market your chain of bars and restaurants? What do you find is most effective in attracting and keeping customers? The best marketing is always our customers. If they have a great time, then they tell their friends. There is no magic in that formula. We offer our guests unique experiences in each pub as well as pub-wide promotions for them to tell their friends about on social media. For example, we recently ran a contest based on the royal baby's birthday to win a trip to London.
We also partner with charities in each pub's community to host fundraisers on a regular basis. In addition, we form a strong inter-employee community by supporting our employees. Community outreach is key. What was the best advice in regard to managing your business that anyone ever gave you? The best advice we ever got was don't change who you are to try to satisfy everyone. You lose your identity and what makes you special.
We try to stay true to the ideas that we founded the British Beer Company [on]: make people comfortable, give them a great product and treat them like they are guests in your home. If you had to choose your proudest moment in your time managing a business, what would it be?
That's a tough one. The Beer Orders forced the big brewers to sell off half of the pubs they owned in excess of Bass originally with would have to come down to With so many often lower end pubs on the market, sales directors fearing for their jobs helped form pubcos with high levels of corporate debt but tremendous buying power.
A provision for a guest beer in the big brewers houses did not bring a lot of variety as supply deals were done with the larger regionals. Fermenters at Thornbridge. Seeing the writing on the wall, the Big Six started to abandon brewing. The government forced Interbrew to shed the English rump of Bass which was purchased by Coors from Colorado.
The brew vessels at Saltaire. Whitbread took over Boddingtons in but morphed into a restaurateur and hotelier Premier Inns , only finally disposing of its Costa Coffee operation to Coca Cola in January
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